Categories
Monetization Basics
Foundational concepts every publisher and developer should know.
Ad Platforms & Networks
Deep dives into ad networks, SSPs, DSPs, and mediation platforms.
Programmatic Advertising
Header bidding, RTB, programmatic deals, and the auction mechanics.
Optimization & Analytics
Data-driven strategies to maximize revenue and improve metrics.
In-App Monetization
Ad monetization strategies specific to mobile apps.
Web Monetization
Display ads, native ads, and web-specific monetization approaches.
Privacy & Regulation
GDPR, CCPA, cookie deprecation, and privacy-first monetization.
Programmatic Video
VAST, VPAID, CTV, and video ad monetization strategies.